phpprogrammers

While competition is highly intense in the eCommerce sector too, if you want to step into the sector, then make you have a planned approach, a decided platform like Magento and unstoppable efforts for its optimisation. Building an outright online shopping store is quite a backbreaking job, especially when you are a newbie in the field. Everyone is bound to make some mistakes if it is the first time and this post is an effort from the end of PHPProgrammers to help you avoid such mistakes when you commence with your own eCommerce store development.

 

PHPProgrammers is a visionary website and eCommerce solutions development company that houses a great team of Magento developers who know every way to remain aloof from these prominent mistakes and offer their clients with optimal solutions.

No clear defined USP or value proposition

Your eCommerce store ought to have some USP, i.e. Unique selling proposition or value proposition to get a competitive edge in the market. Your defined USP will differentiate your business or store or products from the other similar players in the market and will show off what you have in offer for your customers.

Not perceiving well what customers want

This one mistake can kill a major amount of your daily revenue because of a simple reason: You are not offering what customers want. You have not researched well the market scenario and the preferences of your target segment and hence your products and services are not matching their demands. On the contrary, if you have a right knowledge of your customers’ needs, you can tailor the website content, product categories and descriptions that will perfectly match with their requirements.

Not taking care of customers post-purchase

Your businesses cannot earn name among the online shoppers until you nurture the buyers after the delivery of the orders. You need to linger in their minds even after the completion of their first purchase so that they turn from one-time buyer to your loyal buyer. One of the crucial ways of retaining one-time buyers is sending email messages with warm regards, birthday or anniversary wishes, sales/offers notifications.

Not providing appealing shipment and payment options

Providing free shipping may not be always an option to you as an eCommerce retailer, but you can try making it more feasible than ever, to make sure your buyers did not turn away due to inconvenience in shipping. You can keep attractive region-based charges on the shipping or can provide free shipping services for the large product bundles. Similarly, try providing convenient and possible payment options, including cash, debit/credit cards or e-wallets.

Avoid these most common mistakes to ensure that your new eCommerce store make a strong impression on the online buyers. However, to make your new online venture becomes a sure-shot success, get in touch with adept eCommerce and Magento developers at PHPProgrammers.

Related Topic : "Know How To Upsurge Profit On Magento Store"

Source : www.phpprogrammers.com.au