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Key eCommerce Trends to Know for Improving Your Magento Store

Magento has always been the spearhead in the world of eCommerce platforms and the saga keeps to continue in 2017 as well. Being the owner of a Magento-built online store, you must have thought of improving the standards of your store and fetch for maximizing the sales figures this year. The most ideal way to craft the most revenue-driving strategy is to have an overview of emerging eCommerce trends to rule the industry.

 

Following here is a list of the eCommerce trends of 2019. (Click to Tweet)

 

Low price isn’t enough anymore

 

A good customer experience is the most important to consider while running an online store. While considering the fast-paced world, you need to consider that people might get attracted towards your store because of reasonable prices of the products but, offering them a poor user experience can certainly drive them off. So, work on enhancing the customer experience apart from offering products at a low price. Some of the tips to improve the site are:

  • Speeding up the Magento store.
  • Nurturing leads with informative and engaging posts, blogs and other forms of content.
  • Enabling an easy checkout process.
  • Increasing interaction among users.

Social commerce will emerge as a bigger role-player

 

Social media platforms have already changed our lives to a great extent. It allows the entrepreneurs to directly connect with the prospects across the world. Popular social networking platforms like Facebook, Google+ and Twitter work as the perfect platform for your business to have a global appearance. Public notifications related to discounts and special offers featured on these platforms will certainly drive customers towards your brand. Some of the tips to ensure so are:

  • Feature appealing promos
  • Use celebrity endorsement and testimonials
  • Give attention to social marketing
  • Integrate the powerful Magento extensions for content sharing on social media

Personal online shopping experience will rule

 

To gain an edge in the highly competitive eCommerce marketplace, every other online merchant is finding a way out to grab attention of customers. Some of the way to do so are:

  • Use analytics and big data
  • Provide useful information to users

Having these trends in 2017, you must consult with expert Magento developers of PHPProgrammers, a leading software development company of Australia that is dedicated to deliver the best solution to their clients. Being of the eminent names in their domain, they boast highly qualified professionals who have the perfect blend of skill set and knowledge to develop innovative eCommerce solutions that come with extensive functionality.

 

Related Topic : "5 Ways To Grow Your Online Business With Magento"

 

Source : www.phpprogrammers.com.au

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